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The Industry Cell of Sri Aurobindo College of Commerce and Management (SACCM), Ludhiana, organized an industrial visit to Ralson (India) Ltd. for the students of BBA 3-B with the objective of providing them with practical exposure to industrial operations and enabling them to relate their classroom learning to real-world business practices. A total of 30 students participated in the visit under the supervision of faculty member Ms. Amarjit Kaur. During the visit, the students were introduced to the history, growth, and evolution of Ralson (India) Ltd. and gained valuable insights into the company’s journey, manufacturing operations, and contribution to the tyre industry. The students were given a detailed overview of the tyre manufacturing process, including the various stages involved in production and the important components used in manufacturing tyres. Mr. Neeraj Bhandari assisted the students throughout the visit and provided them with valuable information about the company and its operations. He delivered an informative presentation explaining the tyre manufacturing process from a theoretical perspective and addressed the queries raised by the students. Thereafter, he accompanied the students during the plant visit and explained the functioning of different sections of the manufacturing facility, enabling them to observe the actual manufacturing processes, machinery, quality practices, and working environment of the plant. The students actively interacted with Mr. Bhandari and raised questions related to the different stages of tyre manufacturing, raw materials and components used, quality testing and control, safety measures, automation and technology, production efficiency, and career opportunities in the tyre manufacturing sector. The visit provided the students with first-hand exposure to industrial practices and helped them understand the practical application of concepts related to production management, operations, quality management, and industrial organization. Prof. (Dr.) Vishal Kumar, Principal, SACCM, appreciated the initiative of the Industry Cell and emphasized the importance of experiential and industry-oriented learning. He highlighted that such industrial visits provide students with valuable practical exposure, enhance their understanding of real-world business operations, and help bridge the gap between theoretical knowledge and industry requirements. He encouraged students to actively participate in such initiatives to broaden their knowledge, develop professional competencies, and gain a better understanding of the corporate and industrial environment.