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Faculty & Research

Sri Aurobindo College of Commerce and Management (SACCM) aims to contribute to the movement of nurturing the youth as leaders of tomorrow.

 

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Research

Research – Key to Reach Excellence

Faculty at SACCM is encouraged to develop themselves by involving into research. The faculty members are encouraged to read standard books. Modern attitude, practical wisdom, knowledge and skills relevant for commerce and management are deeply ingrained in the faculty. The College uses rigorous multifaceted pedagogy with an effective interface with the industry to translate and relate the learning with the reality of management. Research creates opportunities for faculty to enhance their understanding of economic, social and political environment to broaden the horizon not only to adjust to change but to become catalyst, and to develop their power to conceptualize, decide and communicate. The published research papers talk volume in the foregoing respect.

Number of papers published in the Journals notified on UGC website during the last years (2020-2022)

Title of paper Name of the author/s Department of the teacher Name of journal Year of publication ISSN number Link to the recognition
in UGC enlistment of the Journal
As you sow, so shall you reap: Assessing drivers of socially responsible investment attitude and intention Dr. Aashish Garg Commerce & management Technological Forecasting and Social Change 2022 0040-1625 Click Here 
A systematic literature review and bibliometric analysis of noise trading Swati Gupta Commerce & management Qualitative Research in Financial Markets 2022 1755-4179 Click Here 
A systematic literature review and bibliometric analysis of noise trading Sanjay Gupta Commerce & management Qualitative Research in Financial Markets 2022 1755-4179 Click Here 
Sustainable menstrual products: a classic or a fad? Prerna Ahuja Commerce & management International journal of human rights in healthcare 2022 2056-4902 Click Here 
How does an investor prioritize ESG factors in India? An assessment based on fuzzy AHP Sanjay Gupta Commerce & management Managerial Finance 2022 0307-4358 Click Here 
How does an investor prioritize ESG factors in India? An assessment based on fuzzy AHP Jinesh Jain Commerce & management Managerial Finance 2022 0307-4358 Click Here 
Artificial intelligence in marketing: A meta‐analytic review Dr. Pooja Mehta Commerce & management Psychology & Marketing 2022 0742-6046 Click Here 
Influence of contextual factors on investment decision-making: a fuzzy-AHP approach Sanjay Gupta Commerce & Management Journal of Asia Business Studies 2022 1558-7894 Click Here 
Influence of contextual factors on investment decision-making: a fuzzy-AHP approach Swati Gupta Commerce & Management Journal of Asia Business Studies 2022 1558-7894 Click Here 
ICT – a surviving tool for economy in the phase of social distancing: a systematic literature review Sanjay Gupta Commerce & Management Kybernetes 2022 0368-492X Click Here 
ICT – a surviving tool for economy in the phase of social distancing: a systematic literature review Swati Gupta Commerce & Management Kybernetes 2022 0368-492X Click Here 
ICT – a surviving tool for economy in the phase of social distancing: a systematic literature review Shifali Kataria Commerce & Management Kybernetes 2022 0368-492X Click Here 
Dark tourism intentions: moderating effect of xenophobia Swati Gupta Commerce & Management Anatolia An International Journal of Tourism and Hospitality Research 2022 2156-6909 Click Here 
Dark tourism intentions: moderating effect of xenophobia Pooja Mehta Commerce & Management Anatolia An International Journal of Tourism and Hospitality Research 2022 1303-2917 Click Here 
Prioritising crowdfunding benefits: a fuzzy-AHP approach Sanjay Gupta Commerce & Management Quality & Quantity 2022 1573-7845 Click Here 
Prioritising crowdfunding benefits: a fuzzy-AHP approach Swati Gupta Commerce & Management Quality & Quantity 2022 1573-7845 Click Here 
Peeping in the minds of MOOCs instructors: using fuzzy approach to understand the motivational factors Dr. Aashish Garg Commerce & Management Online Information Review 2022 1468-4527 Click Here 
Is Youth Ready for the Looming Technology Frontier in Healthcare? Examining Intentions and Adoption of Mobile Health (mHealth) Dr. Aashish Garg Commerce & Management  Business Perspectives and Research 2022 2278-5337 Click Here 
Peeping in the minds of MOOCs instructors: using fuzzy approach to understand the motivational factors Sanjay Gupta Commerce & Management Online Information REview 2022 1468-4527 Click Here 
Is Youth Ready for the Looming Technology Frontier in Healthcare? Examining Intentions and Adoptionof Mobile Health (mHealth) Amarjit Kaur Commerce & Management Business Perspectives and Research 2022 2278-5337 Click Here 
‘Sustainable attitude’ – a modest notion creating a tremendous difference in the glamourous fast fashion world: investigating moderating effects Amarjit Kaur Commerce & Management SOCIETY AND BUSINESS REVIEW 2022 1746-5680 Click Here 
Is youth ready for the looming technology frontier in healthcare? Examining intentions and adoption of mobile health Jinesh Jain Commerce & Management Business Perspectives and Research 2022 2278-5337 Click Here 
“Sustainable attitude” – a modest notion creating a tremendous difference in the glamourous fast fashion world: investigating moderating effects Pooja Mehta Commerce & Management Society and Business Review 2022 1746-5680 Click Here 
Is Youth Ready for the Looming Technology Frontier in Healthcare? Examining Intentions and Adoptionof Mobile Health (mHealth) Prerna Ahuja Commerce & Management Business perspectives and research 2022 2278-5337 Click Here 
Analysis of key factors influencing individual financial well‑being using ISM and MICMAC approach Sanjay Gupta Commerce & Management Quality and Quantity 2022 1573-7845 Click Here 
Training and Development Practices: An Aid to Enhance Productivity Dr. Jaspreet Kaur Commerce & Management International Research Journal of Management Science & Technology 2022 2250 – 1959 Click Here 
Behavioural biases affecting investors’ decision-making process: a scale development approach Dr. Manpreet Kaur Commerce & Management Management research review 2022 20408269 Click Here 
The determinants of bank selection criteria of SMEs: a fuzzy analytic hierarchy approach Dr. Manpreet Kaur Commerce & Management Journal of Science and Technology Policy Management 2022 2053-4620 Click Here 
Are SMEs relationship seekers or price watchers? Target marketing implications for banks Dr. Manpreet Kaur Commerce & Management Journal of Financial Services Marketing  2022 13630539 Click Here 
ਵੀਨਾ ਵਰਮਾ ਦੀਆਂ ਕਹਾਣੀਆਂ ਵਿੱਚ ਔਰਤ ਦੀ ਅਜ਼ਾਦੀ ਦੇ ਰਸਤੇ ਵਿੱਚ ਦਰਪੇਸ਼ ਚੁਣੌਤੀਆਂ :-‘ਮੁੱਲ ਦੀ ਤੀਵੀਂ ‘ ਦੇ ਸੰਦਰਭ ਵਿੱਚ  Veenu Verma Punjabi ਆਬਰੂ  2022 2456-253X Click Here 
Herding and spillover effects in the Indian commodity futures market Dr. Palak Dewan Commerce & Management Journal of Agribusiness in Developing and Emerging Economies 2022 2044-0839 Click Here 
Sustainable Menstrual Products: The challenges ahead Prerna Ahuja Commerce & Management Asian Journal of Women’s Studies 2022 1225-9276 (print) 2377-004X (web) Click Here 
Are SMEs relationship seekers or price watchers? Target marketing implications for banks Sarita Arora Commerce & Management Journal of Financial Services Marketing  2022 1363-0539 Click Here 
Behavioural biases affecting investors’ decision-making process: a scale development approach Jinesh Jain  Commerce & Management Management research review 2022 20408269 Click Here 
Are SMEs relationship seekers or price watchers? Target marketing implications for banks Kanwaljeet Singh Commerce & Management Journal of Financial Services Marketing  2022 13630539 Click Here 
What make investors herd while investing in the Indian stock market? A hybrid approach Sanjay Gupta Commerce & Management Review of Behavioral Finance 2021 1940-5979 Click Here 
Manifesting Hope in Despair: Exploring Prosocial Behavioral Outcomes of Covid-19 Pooja Mehta Commerce & Management  International Social Science Journal 2021 1468-2451 Click Here 
Is knowledge alone enough for socially responsible investing? A moderation of religiosity and serial mediation analysis Pooja Mehta Commerce & Management Qualitative Research in Financial Markets 2021 1755-4179 Click Here 
Modeling spiritual intelligence on quality of work life of college teachers: a mediating role of psychological capital Pooja Mehta Commerce & Management International Journal of Quality and Service Sciences 2021  1756-669X Click Here 
What make investors herd while investing in the Indian stock market? A hybrid approach Aashish Garg Commerce & Management Review of Behavioral Finance 2021 1940-5979 Click Here 
Contagious diseases and tourism: a systematic review based on bibliometric and content analysis methods Aashish Garg Commerce & Management Quality & Quantity 2021 1573-7845 Click Here 
Determining the role of service quality, trust and commitment to customer loyalty for telecom service users: a PLS-SEM approach Dr. Robin Kaushal Commerce & Management The TQM Journal 2021 1754-2731 Click Here 
Prioritizing motivators influencing intentions to visit spiritual destinations in India: an application of analytical hierarchical process (AHP) approach Sanjay Gupta Commerce & Management Journal of Tourism Futures 2021 2055-5911 Click Here 
Prioritizing the influencing factors of utaut-2 model toward mobile network service providers Sanjay Gupta Commerce & Management Competition and Regulation in Network Industries 2021 1783-5917 Click Here 
Determining the role of service quality, trust and commitment to customer loyalty for telecom service users: a PLS-SEM approach Dr. Meenu Singla Commerce & Management The TQM Journal 2021 1754-2731 Click Here 
I won’t touch money because it is dirty: examining customer’s loyalty toward M-payment Aashish Garg Commerce & Management International Journal of Bank Marketing 2021 0265-2323 Click Here 
Prioritizing motivators influencing intentions to visit spiritual destinations in India: an application of analytical hierarchical process (AHP) approach Aashish Garg Commerce & Management Journal of Tourism Futures 2021 2055-5911 Click Here 
The determinants of bank selection criteria of SMEs: a fuzzy analytic hierarchy approach Sanjay Gupta Commerce & Management Journal of Science and Technology Policy Management 2021 2053-4620 Click Here 
Prioritizing factors determining environmental responsibility using fuzzy analytical hierarchy process: evidence from India Aashish Garg Commerce & Management International Journal of Social Economics 2020-21 0306-8293 Click Here 
Modelling Collaborative Consumption by Extending Self-Determination Theory: An Emerging Economy Perspective Aashish Garg Commerce & Management Social Responsibility Journal 2020-21 1747-1117 Click Here 
Econometric analysis of COVID-19 cases, deaths, and meteorological factors in South Asia Dr. Meenu Singla Commerce & Management Environmental Science and Pollution Research 2020-21 Electronic ISSN 1614-7499 Print ISSN 0944-1344 Click Here 
Econometric analysis of COVID-19 cases, deaths, and meteorological factors in South Asia Dr. Robin Kaushal Commerce & Management Environmental Science and Pollution Research 2020-21 Available online Click Here 
Mapping the field of behavioural biases: a literature review using bibliometric analysis Esha Jain Commerce & Management Management Review Quarterly 2020-21 21981639 Click Here 
A fuzzy analytical hierarchy process framework for stock selection in the Indian stock market Jinesh Jain Commerce & Management Journal of Public Affairs 2020-21 1479-1854 Click Here 
Mapping the field of behavioural biases: a literature review using bibliometric analysis Jinesh Jain Commerce & Management Management Review Quarterly 2020-21 21981639 Click Here 
Mapping the scientific research on alternative momentum investing: a bibliometric analysis Jinesh Jain Commerce & Management “Journal of Economic and Administrative Sciences “ 2020-21 1026-4116 Click Here 
Econometric analysis of COVID-19 cases, deaths, and meteorological factors in South Asia Monica Sethi Commerce & Management Environmental Science and Pollution Research 2020-21 Electronic ISSN 1614-7499 Print ISSN 0944-1344 Click Here 
From rags to riches: a case study of Paytm’s inspiring journey from a mobile recharge website to a payments bank Dr. Pooja Mehta Commerce & Management International Journal of Indian Culture and Business Management 2020-21 1753-0814 Click Here 
A Pathway to Technology Integration: Eliciting Consumer’s Behavioural Intention to Use Paytm Services Dr. Pooja Mehta Commerce & Management Paradigm 2020-21 2394-6083 Click Here 
Development and Validation of Teachers’ Sense of Calling Scale Dr. Puja Jain Commerce & Management Management and Labour Studies 2020-21 ISSN: 0258-042X Online ISSN: 2321-0710 Click Here 
Prioritizing the factors determining the quality in higher educational institutions-An application of fuzzy analytic hierarchy process Sanjay Gupta Commerce & Management Journal of Public Affairs 2020-21 1479-1854 Click Here 
Prioritizing factors determining environmental responsibility using fuzzy analytical hierarchy process: evidence from India Sanjay Gupta Commerce & Management International Journal of Social Economics 2020-21 0306-8293 Click Here 
A fuzzy analytical hierarchy process framework for stock selection in the Indian stock market Sanjay Gupta Commerce & Management Journal of Public Affairs 2020-21 1479-1854 Click Here 
Factors affecting consumer purchase intentions of organic food through fuzzy AHP Sanjay Gupta Commerce & Management International Journal of Quality & Reliability Managemen 2020-21 0265-671X Click Here 
Corona’s Spillover Effects on Tourism Industry – Scale Development and Validation Sanjay Gupta Commerce & Management Tourism Analysis 2020-21 1083-5423 Click Here 
Risk-Managed Momentum: An Evidence from Indian Stock Market Sanjay Gupta Commerce & Management FIIB Business Review 2020-21 2319-7145 Click Here 
What drives e-hailing apps adoption? An analysis of behavioral factors through fuzzy AHP Sanjay Gupta Commerce & Management Journal of Science and Technology Policy Management 2020-21 2053-4620 Click Here 
Comparative analysis of service quality of Big Bazaar and Spencer’s: a fuzzy approach Sanjay Gupta Commerce & Management International Journal of Quality & Reliability Management 2020-21 0265-671X Click Here 
Comparative analysis of service quality of Big Bazaar and Spencers’ Swati Gupta Commerce & Management International journal of quality and reliability management 2020-21 0265-671X Click Here 
Corona’s Spillover Effects on Tourism Industry-Scale Development and Validation Swati Gupta Commerce & Management Tourism Analysis 2020-21 1943-3999 Click Here 

Number of papers published in the Journals notified on UGC website during the last five years (2015-16 to 2019-20)

Title of paper Name of the author/s Department of the Teacher Name of Journal Year of Publication ISSN Number Link to the recognition
in UGC enlistment of the Journal
Consumer-Complainant’s Contentment with Reference to
Performance of Consumer Dispute Redressal Machinery
Marinal Gupta Commerce and Management International Journal of Recent Technology and Engineering 2019-20 ISSN: 2277-3878 Click Here
Does literacy rate and locale of residence impact the consumers‟
awareness for consumer awareness campaigns?
Marinal Gupta Commerce and Management Test Engineering and Management 2019-20 ISSN: 1934120 Click Here
Christian Medical College and Hospital: Serving with a Sense of Calling Puja Jain Commerce and Management South Asian Journal of Business and Management Cases 2019-20 ISSN: 2277-9779 Online ISSN: 2321-0303 Click Here
It is not an investment if it is destroying the planet: A literature review of socially responsible investments and proposed conceptual framework Pooja Mehta Commerce and Management Management of Environmental Quality 2019-20 ISSN – 1477-7835 Click Here
Click Here
Security perception of e-banking users in India: an analytical hierarchy process Sanjay Gupta Commerce and Management Banks and Bank System 2019-20 ISSN PRINT -1816-7403 Click Here
Click Here
What Determines Split Banking? Evidence from Indian Exporting SMEs Dr. Manpreet Kaur Commerce and Management Academy of marketing Studies Journal 2019-20 (Print ISSN: 1095-6298; Online ISSN: 1528-2678) Click Here
Attitude towards Demonetisation: An Empirical Study of Perceived Benefits Dr. Manpreet Kaur Commerce and Management Delhi Business Review 2019-20 ISSN (Print) 0972-222X :: ISSN (Online) 2277-7725 Click Here
Security perception of e-banking users in India: an analytical hierarchy process Mahesh Kumar Commerce and Management Banks and Bank System 2019-20 ISSN PRINT -1816-7403 :: ISSN ONLINE -1991-7074 Click Here
Click Here
Attitude towards Demonetisation: An Empirical Study of Perceived Benefits Kanwaljeet Singh Commerce and Management Delhi Business Review 2019-20 ISSN (Print) 0972-222X :: ISSN (Online) 2277-7725 Click Here
Role of IT in banking sector Dr. Robin Kaushal Commerce and Management Journal of communication engineering and systems, special edition: Emerging trends in management, science and technology 2018-19 Issn-23215151, E-ISSN-22498613 UGC Approved Journal No. 46690
Removal of Cyrus Mistry from Tata Group- A study of Legal Provisions. Dr. Jaspreet Kaur Commerce and Management Asian Journal of
Multidimensional
Research
2018-19 2278-4853 Click Here
Removal of Cyrus Mistry from Tata Group- A study of Legal Provisions. Ms. Meenu Gupta Commerce and Management Asian Journal of Multidimensional Research 2018-19 2278-4853 Click Here
Enhancing The Placement Value of Professionally Qualified Students in Marketing:
An Application of The Analytic Hierarchy Process
Sanjay Gupta
Vinay Dawar
Amit Goyal
Commerce and Management Academy of Marketing Studies Journal 2018-19 Print ISSN: 1095-6298; Online ISSN: 1528-2678 Click Here
Evolution and growth of Indian textile Industry Dr. Meenu Goyal Commerce and Management STM journal: Journal of communication Engineering and system 2018-19 ISSN-23215151 UGC Approved Journal No. 46690
Complainant Satisfaction with reference to Consumer Dispute Redressal Forum Marinal Gupta Commerce and Management International Journal of Social Science & Economic Research 2017-18 2455-8834 Click Here
Assessment of Consumer Awareness amongst Teenagers of Ludhiana District Marinal Gupta Commerce and Management International Journal of Research 2017-18 ISSN 2348-6848 (Online) and 2348-795X (Print) Click Here
Diagnosing Intellectual Capital: A Case Study of Textile Company and its Implications on Managerial Decision Making Pooja Mehta Commerce and Management Business Spectrum 2017-18 2249-4804 Click Here
End user attitude towards adoption of e-HRM in Indian Organizations. Dr. Leenu Narang Commerce and Management ENVISION- International Journal of Commerce and Management 2017-18 ISSN: 0973-5976 (Print), 2456-4575 (Online) Click Here
Investigating The Consumer’s Perception On Selection Of Mid Segment Cars By Students: A Conjoint Approach Dr. Atul Shiva Commerce and Management Indian Journal of Marketing, September 2016, 2016-17
SELECTION OF PROGRAMMING LANGUAGE FOR SOFTWARE DEVELOPMENT – CONJOINT APPROACH Dr. Atul Shiva Commerce and Management CU-Global Management Review”, Vol. No. 5, Issue No. 2, July-Dec. 2016. pp. 86-90 2016-17
Assessment Center at Vardhman: Gauging potential for growth Puja Jain Commerce and Management Sankalpa: Journal of Mgt. & Research, 7(1), 49-54. 2016-17 2231-1904 link not available through UGC website.
Passion in Perplexion Puja Jain Commerce and Management IITM Journal of Business Studies, 3(1), 60-70 2016-17 2393-9451 Click Here
Employee engagement among blue collar workers: a case study of Vardhman Spinning and General Mill, Ludhiana. Dr. Leenu Narang Commerce and Management Vishwakarma Business Review, Vol. VI, Issue 2. 2016-17 2229-6514 Click Here
Corporate Debt Redemption Management in Favorable Economic Times: A Lifeline during Tumultuous Economic Recession Dr. Priyansha Mahajan Commerce and Management Abhigyan Vol. XXXV no. 1 (April – June 2017) 2016-17 ISSN: 0970-2385 Click Here
Understanding Dynamic Relationship Among Gold Price, Exchange Rate And Stock Markets: Evidence In Indian Context. Monica Sethi Commerce and Management Global Business Review, IMI New Delhi. Imprint: SAGE India Journal. 2015-16 0972-1509 not available
Understanding Dynamic Relationship Among Gold Price, Exchange Rate And Stock Markets: Evidence In Indian Context. Dr. Atul Shiva Commerce and Management Global Business Review, IMI New Delhi, September – Issue 2015. Imprint: SAGE India Journal. 2015-16 0972-1509
Measuring Human Capital – An Extended Version Of Lev And Schwartz Model, Pooja Mehta Commerce and Management Indian Journal Of Accounting, Indian Journal Of Accounting, Vol. XLVII (2), December-2015 2015-16 0972-1479 (Print)
2395-6127 (Online)
Click Here
Antecedents To Academic Performance Of College Students – An Empirical Investigation Pooja Mehta Paradigm, Sage Publications, December-2015 2015-16 0971-8907 Click Here
Impact of IT on Payment and Transfer System in Banking Sector Dr. Robin Kaushal Commerce and Management Academicia: An Interdisciplinary Research Journal, Vol.6, Issue 3, March 2016, pp 200-210 2015-16 2249-7137 Click Here
Telecommunications Infrastructure and Economic Growth: An Overview Jai Parkash Commerce and Management Academicia: An Interdisciplinary Research Journal, Vol.6,Issue 3, March 2016, pp 156-162 2015-16 2249-7137 Click Here
Women Entrepreneurship for Economic Growth and Development: A Framework, Researchers’ World Dr. Jaspreet Kaur Commerce and Management Journal of Art, Science and Commerce., Vol – VII, Issue 2 (2), April 2016, 2015-16 2231 – 4172 not available
Impact Of Training And Development Programmes On The Productivity of Employees In The Banks. Dr. Jaspreet Kaur Commerce and Management Journal of Strategic Human Resource Management, 5 (1), 47 – 53 2015-16 2277 – 2138 Click Here
Supply Chain Management Through Multi Objective Optimization- A Study in Textiles Dr. Meenu Goyal Commerce and Management Academicia: An Interdisciplinary Research Journal,Vol.6,Issue 3, March 2016, pp 142-155 2015-16 2249-7137 Click Here
A Study On Banking: What Discriminates Loyal And Disloyal Customers Of Banking Industry In Punjab Dr. Manpreet Kaur Commerce and Management Gyan Management, Vol. 9(2) 2015-16 ISSN number 0974-7621 Click Here
The Missing Sense of Sustainability Sahil Ghai Commerce and Management Academicia: An Interdisciplinary Research Journal, Vol.6,Issue 3, March 2016 2015-16 2249-7137 Click Here
Economic Reforms In India Ashish Bajaj Commerce and Management Academicia: An Interdisciplinary Research Journal, Vol.6,Issue 3, March 2016, pp 1-9 2015-16 2249-7137 Click Here