Sri Aurobindo College of Commerce and Management, Ludhiana, organises Two Day National Workshop on “Delivery and Design of Case Studies”. The workshop that started on March 02, 2022 with participants from all over India fetched a tremendous response from the researchers and educators, and will conclude on 3rd March 2022. The first day of this highly enriching workshop started with an introductory speech by Ms. Monica Sethi, Convenor of the Workshop. Principal, Prof (Dr.) Vishal Kumar formally welcomed the dignitaries of the workshop, and also acquainted the participants with the rationale of organising this case study workshop and the need for the educators to equip themselves with practical exposure of writing the case studies. The inaugural address was delivered by Padma Bhushan Sh. S.P Oswal, Chairman, College Governing Body, and the Chief Patron of the workshop in which he addressed the gathering with the relevance of writing the case study for building theories and problem solving on real time basis. Sh. S.P. Oswal in his address, emphasized the need of imparting practical knowledge to the students by teaching through case study method.
The much-appreciated Keynote Address was delivered by Prof. Nawab Ali Khan, Chairman, Department of Commerce, Aligarh Muslim University, where he presented the holistic view of case development by linking it with exploratory research and using case studies in honing analytical and critical thinking skills of the students. The guest of Honour for the inaugural session was Prof. Parikshat Manhas, Rector, Udhampur Campus, University of Jammu, where he emphasised on building the cases based on Government, Academic and Industry Interface Model and gave the Mantra of AEIOU i.e. Adaptability, Efficiency, Inclusivity, Opportunity, and Universality. The inaugural session was presided over by Chief Guest for the day, Prof. Anju Suri, Dean College Development Council, Panjab University, Chandigarh. Prof Suri elaborated the need of developing theories for decision making, logical analysis and building the case to grasp the situation. She also mentioned how to develop a case focusing on key facts of the problem, alternatives of resolving the issue and finally the justification of the case study. At the conclusion of inaugural session, a formal vote of thanks was presented by Dr. Jaspreet Kaur.
The speaker for the Technical Sessions was Prof. Pankaj Madan, Dean and Professor at Gurukul Kangri Vishwavidyalaya, Haridwar in which he particularized as to how management cases can be formed, choreographed, and steered by a teacher in a classroom setting. He also shared very interesting techniques on drafting the case study and gave useful tips to make teaching engaging through case study methods. In the end, a formal vote of thanks for the this session was presented by Ms. Richa Jain.
