Sri Aurobindo College of Commerce and Management on 1st February 2024 organized a workshop on the topic ‘Design your digital canvas’ for marketing club members. Mr. Alish Jain, a distinguished graphic designer and SACCM alumnus, led the workshop, bringing his expertise with certifications and a diploma in VFX from Arena Animation. The session encompassed logo, brochures, and poster design, providing participants with hands-on experience and honing their skills in diverse design software. Over 50 students participated in the workshop. Participants gained insights into leveraging graphic design for career growth, exploring freelancing opportunities, and enhancing marketing strategies for Indian brands. The workshop, praised for its clarity and structure, received positive feedback for including specific software options for animated advertisements and design projects. Prof. (Dr.) Vishal Kumar, Principal, SACCM emphasized the crucial role of skill-based sessions in providing students with practical knowledge. These sessions go beyond theoretical concepts and incorporate real-world applications, reflecting the college’s steadfast commitment to furnishing a holistic education. The well-coordinated event was orchestrated by the SACCM Impacteers Executive Committee.
