The Marketing club of SACCM,’SACCM IMPACTEERS’, organised an intra-college team event titled ‘WAR OF CAMPAIGNS’ on 28th and 29th October. The event showcased college students setting up stalls to sell a variety of Diwali-related products handcrafted by Ek Prayaas, Ek Jot Viklang Bachon ka School, Guru Gyan Jyoti Welfare Society and Netrahin Manavta De Sewa Welfare Societies. The first round was conducted in collaboration with NSS. The primary aim of the competition was to promote entrepreneurial skills among students while fostering social responsibility. Eight teams made up of 40 students took part in this activity. By engaging in this event, students not only learned about marketing strategies but also contributed to a noble cause, aligning their efforts with the spirit of Diwali. The team members demonstrated creativity and teamwork in managing their stalls. The following day, on 29th October, each team presented their marketing strategies and outcomes to a panel of judges. This round was designed to encourage students to reflect critically on their marketing efforts and articulate their experiences.’Kindling Hearts’, ‘Seeds of Hope’, ‘Marketing Bulls’ emerged as winners. The event not only helped raise funds for the NGOs but also equipped students with practical marketing and presentation skills. Participants gained valuable insights into the challenges and rewards of real-world marketing, preparing them for future endeavours. Prof. (Dr.) Vishal Kumar, Principal, stressed the significance of collaboration between marketing skills and social responsibility. He acknowledged the efforts of the marketing club towards social marketing which is the foundation of the society.
